Promoting the professional stature of opticianry through educational opportunities, legislative activity, and national communications.
Let’s Talk About Blue Light

Let’s Talk About Blue Light

Let’s Talk About Blue Light Keeping Your Clients Informed About the Risks If you took a poll asking if your clients were aware that they need sunglasses to shield their eyes from harmful UV light, chances are most of them would agree. But what about blue light? Do...
It’s All About First Impressions

It’s All About First Impressions

It's All About First Impressions How to Attract Millenials Millennials are considered one of the most diverse, fascinating, and perhaps most widely studied generations of all time, and make up over one-third of the total U.S. population, with a whopping 75 million...
Overexposure – Bringing Blue Light Awareness to Clients

Overexposure – Bringing Blue Light Awareness to Clients

Overexposure - Bringing Blue Light Awareness to Clients With the sudden surge of technology in recent years, blue light has become a topic of discussion, especially concerning overexposure and the possibility of the associated harmful effects. And with 93% of teens...
Get the Most Out of Attending Your Next Tradeshow

Get the Most Out of Attending Your Next Tradeshow

Get the Most Out of Attending Your Next Tradeshow Going to tradeshows is an important part of business and professional development for most industries, but especially for eye care professionals. Tradeshows and conferences offer continuing education, information on...